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Startup Selling: Talking Sales with Scott Sambucci

Over the past twenty years, I’ve led three Silicon Valley startups to their first customers and revenue, and sold everything from financial data, enterprise software, and vaporware to cabinet doors, amusement park daily programs, and “would you like fries with that…?” My customers have included the largest financial institutions in the world, top US Universities, cabinet door makers and people that eat at Applebees and go to amusement parks... I’ve learned a lot, and made a few, ahem, well… a lot, of mistakes. Here in The Sales Podcast with Scott Sambucci, I share the lessons learned from my past two decades of selling. In each episode, I discuss a specific topic in selling and sales strategy like how to find new prospective customers, how to manage leads, how to run an effective sales meeting, uncovering customer needs, and developing pricing strategies. Episodes are a mix of guest interviews, observations from the field, and sales techniques that I’m using every single day. And people that care about such things, I’ve written two books, been a TEDx Speaker, been featured on CNBC, The Financial Times and NPR. Oh… I’m also a husband, a dad, and a three-time Ironman triathlete. Build your sales process so that you can have the company you imagine. The Sales Podcast with Scott Sambucci will help you get there.
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Now displaying: Page 1
Ep. 119: Selling On The Problem You Solve – An Interview with Andrew Verboncouer 0
Mar 1, 2021

In this episode of the Startup Selling Podcast, I was interviewed by Andrew Verboncouer.

 

Andrew is one of the Partners and CEO at Headway and has spent over 15 years in product design, product strategy, and development. Headway helps startups and corporate innovation teams launch and grow new digital products in FinTech, Healthcare, Logistics, and EdTech.

 

Andrew also hosts the Seaworthy podcast, which provides actionable advice around product validation, execution, and promotion.

 

Some of the key topics and questions that we talked about are:

 

  • Ultramarathon.
  • Hitting quota in sales.
  • How do ultramarathons relate to sales?
  • Moving from Blend to SalesQualia.
  • How is SalesQualia different now than back then?
  • Why do salespeople focus on the product rather than solving the problem?
  • What are the biggest mistakes startups make when it comes to lead gen or sales?
  • The advice I would give to anyone looking to start their own B2B or SaaS company.

 

Links and Resources:

(Website) Headway: www.headway.io

(LinkedIn) Andrew Verboncouer: www.linkedin.com/in/andrewverboncouer

Seaworthy Podcast: E18: Startup Sales: Selling On The Problem You Solve

 

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