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Startup Selling: Talking Sales with Scott Sambucci

Over the past twenty years, I’ve led three Silicon Valley startups to their first customers and revenue, and sold everything from financial data, enterprise software, and vaporware to cabinet doors, amusement park daily programs, and “would you like fries with that…?” My customers have included the largest financial institutions in the world, top US Universities, cabinet door makers and people that eat at Applebees and go to amusement parks... I’ve learned a lot, and made a few, ahem, well… a lot, of mistakes. Here in The Sales Podcast with Scott Sambucci, I share the lessons learned from my past two decades of selling. In each episode, I discuss a specific topic in selling and sales strategy like how to find new prospective customers, how to manage leads, how to run an effective sales meeting, uncovering customer needs, and developing pricing strategies. Episodes are a mix of guest interviews, observations from the field, and sales techniques that I’m using every single day. And people that care about such things, I’ve written two books, been a TEDx Speaker, been featured on CNBC, The Financial Times and NPR. Oh… I’m also a husband, a dad, and a three-time Ironman triathlete. Build your sales process so that you can have the company you imagine. The Sales Podcast with Scott Sambucci will help you get there.
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Now displaying: Page 1
Jul 14, 2020

In this episode of the Startup Selling Podcast, I was interviewed by Adam Springer. 

 

Adam has been the first salesperson for three startups, successfully growing to $1 Million ARR in under a year then scaling it out to $5 million.

 

He specializes in B2B complex sales and has helped over 100 companies create sales systems to get to and above $5 million in revenue.

 

Adam hosts the Startup Sales podcast which speaks with Founders, VC’s globally to create actionable insights for creating early-stage sales processes.

 

Some of the topics that Adam and I discussed in this episode are:

 

  • Where to start if you’re an early-stage sales team?
  • How and where to look for your first 10-paying customers?
  • 2/2 metrics – Friction and Value: How many values can you add to a target customer and how many frictions it takes to implement your solution.
  • When to hire your first salesperson?
  • What are the biggest mistakes that Startups make when hiring?
  • What are the problems when you’re hiring Mr. & Mrs. Rolodex? 




Links & Resources

 

Startup Sales: startupsales.io

 

Adam Springer on LinkedIn: www.linkedin.com/in/b2b-startup-sales-expert



Listen & subscribe to The Startup Selling Show here:

Stitcher | Spotify | iTunes | Soundcloud | SalesQualia.com

 

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