In today’s podcast, we have with us Erik Jacobson and Jonathan Barshop with BeMyGuest.
Erik Jacobson spent three years learning how the podcasting system works and what impact it can have on your business, while Jonathan Barshop fell in love with podcasting after listening to an episode from Tim Ferriss show: Focus on your obsessions.
BeMyGuest is a Podcast company that books Founders and CEOs on podcast tours, creates original podcasts for brands looking to build authority in their market and partners with internal communications teams to create private podcasts.
Today’s episode is all about how to use podcasts in your startup’s sales and marketing as a way to market yourself as an entrepreneur and target a wide audience.
A couple of key topics that we discussed in today’s conversation with Jonathan and Erik are:
Also, if you’re interested in learning more about Startup Selling, one of the easiest ways for me to help you is to give you a (free) copy of my book called: “Startup Selling: How to Sell If You Really, Really Have To And Don’t Know How.” www.startupselling.co
Show Notes:
BeMyGuest [company website]: www.bemyguest.fm
Erik Jacobson: https://www.linkedin.com/in/erik-jacobson-78811b54/
Jonathan Barshop: https://www.linkedin.com/in/jonathan-barshop/
Podcast Episode with Jonathan: www.choosefi.com/podcast-episodes
Masters of Scale [podcast]: mastersofscale.com
The Tim Ferriss Show: tim.blog/podcast
The Tim Ferriss Show episode #145 – The Interview Master: Cal Fussman and the Power of Listening: tim.blog/2016/03/11/the-interview-master-cal-fussman-and-the-power-of-listening
About The Hero's Journey: en.wikipedia.org/wiki/Hero%27s_journey
SS
Today’s guest is Paul Rush, founder of Substantial – a digital design agency based in Seattle, Washington.
Substantial is a software product development company that help clients bring new software product into the market. Paul has sold huge projects and have worked with large companies such as Amazon, T-Mobile, Google, Mercedes Benz, ADO, and many more.
As the company founder, Paul has always been the lead salesperson and responsible for bringing in these companies as clients. And that’s exactly why I had Paul on the show...
Some of the topics to be discussed today are:
Listen & Subscribe to The Startup Selling Show here:
Stitcher | Spotify | iTunes | Soundcloud | SalesQualia.com
Also, if you’re interested in learning more about Startup Selling, one of the easiest ways for me to help you is to give you a (free) copy of my book called: “Startup Selling: How to Sell If You Really, Really Have To And Don’t Know How.”
Just go to www.startupselling.co and you can download your free copy right there.
Thanks so much for listening!
Today’s episode is a very special edition because it relates to my personal life and the lessons learned from it. Stephen Anderson and I take a deep dive into my most recent personal challenge – the Bryce Canyon 100-mile ultramarathon – and how the experience relates to startup life and selling.
Over the past five months, I’ve been training and preparing myself for the race. As a runner, a sales coach and an entrepreneur, I constantly see parallels and lessons that I feel are important to share with my team, clients and startup CEOs and Founders.
The race took place in Bryce Canyon in Southern Utah, and took over 30 hours to complete with more than a few obstacles and challenges along the way – elevation, weather and a challenging course.
It was a nervous and exciting feeling at the start, knowing that I’d put in the time and effort to get myself there.
It is the same when you’re starting a company – you’re excited to get started, ready to build and grow your business, but nervous for all of the challenges ahead.
As a startup, there are so many obstacles on your journey and so you have to figure out ways to work through them without affecting or damaging yourself and the business to get to where you want to go.
This is the journey we chose. Excitement gets you started, but recognizing the reality of the journey requires emotional maturity and perseverance. It’s hard, and we know it’s going to be hard – it’s the only way to discover what we’re really capable of doing, who we really are, and what impact we can make to the people around us.
I also wrote a series of articles about the experience. Here are the links if you’d like to check them out:
1. Starting the Journey: From Excitement to Reality – Startup Lesson #1 from the Bryce Canyon 100:
2. Knowing What’s Ahead Makes It Even Tougher – Startup Lesson #2 from the Bryce Canyon 100:
3. The Reality of the Distance: The Long F&cking Road Ahead – Startup Lesson #3 from the Bryce Canyon 100L
Listen & Subscribe to The Startup Selling Show here:
Stitcher | Spotify | iTunes | Soundcloud | SalesQualia.com
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Also, if you’re interested in learning more about Startup Selling, one of the easiest ways for me to help you is to download a free copy of my book called: “Startup Selling: How to Sell If You Really, Really Have To And Don’t Know How.”
Just go to www.startupselling.co and you can download your free copy right there.
Thanks so much for listening!
In today's podcast, we have with us Kelly Del Curto, Director of small business and corporate sales at Lever, the applicant tracking system.
Kelly started off as a Team Lead and Account Executive and has now become the Director of Small business and Corporate Sales at Lever. She enjoy helping small businesses source and hire the best candidates in the most efficient way.
Below are some of the topics that we discussed in today’s Podcast are:
This Podcast is full of great hiring strategies that would be very useful when hiring a candidate for a post.
Also, if you’re interested in learning more about Startup Selling, one of the easiest ways for me to help you is to give you a (free) copy of my book called: “Startup Selling: How to Sell If You Really, Really Have To And Don’t Know How.”
Show Links
Kelly Del Curto on LinkedIn: www.linkedin.com/in/kellydelcurto
How to balance untraditional backgrounds with a skillset to make an impact ASAP https://inside.lever.co/finding-a-company-and-community-that-celebrate-untraditional-backgrounds-in-tech-beddfe492c58
Women in Sales: https://inside.lever.co/how-to-avoid-the-horror-stories-of-being-a-woman-in-tech-sales-a59895a128d4
Lever: www.lever.co
Top Grading: www.topgrading.com
Book a Scale Session: www.salesqualia.com/scalesession