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Startup Selling: Talking Sales with Scott Sambucci

Over the past twenty years, I’ve led three Silicon Valley startups to their first customers and revenue, and sold everything from financial data, enterprise software, and vaporware to cabinet doors, amusement park daily programs, and “would you like fries with that…?” My customers have included the largest financial institutions in the world, top US Universities, cabinet door makers and people that eat at Applebees and go to amusement parks... I’ve learned a lot, and made a few, ahem, well… a lot, of mistakes. Here in The Sales Podcast with Scott Sambucci, I share the lessons learned from my past two decades of selling. In each episode, I discuss a specific topic in selling and sales strategy like how to find new prospective customers, how to manage leads, how to run an effective sales meeting, uncovering customer needs, and developing pricing strategies. Episodes are a mix of guest interviews, observations from the field, and sales techniques that I’m using every single day. And people that care about such things, I’ve written two books, been a TEDx Speaker, been featured on CNBC, The Financial Times and NPR. Oh… I’m also a husband, a dad, and a three-time Ironman triathlete. Build your sales process so that you can have the company you imagine. The Sales Podcast with Scott Sambucci will help you get there.
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Startup Selling: Talking Sales with Scott Sambucci
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Sep 3, 2019

In this episode of the Startup Selling Podcast, I had the privilege of sitting down with John Messina.

 

John currently leads North American Sales at Amplitude Analytics where he helps their customers leverage customer data to build the best product experiences possible.

 

 He has built sales teams at Enterprise B2B SaaS companies ranging in size from 8 to 500 employees for the past 10 years. He loves helping teams scale and figure out how to go from initial sales success to a team full of successful salespeople. 

 

Some of the topics that we discussed in today’s podcast are:

 

  • Finding the ‘sweet-spot’ for hiring.

 

  • The biggest mistakes that startups make when hiring their first sales team members.

 

  • When is the right time to hire a sales team at a startup?

 

  • Signals to tell you when to hire and bring in a new salesperson to the team.

 

  • The “Whiteboard problem”

 

  • How and where to find perfect recruits.

 

Links & Resources

 

John Messina on LinkedIn: www.linkedin.com/in/jomessina

 

Amplitude: amplitude.com

 

 

Listen & subscribe to The Startup Selling Show here:

Stitcher | Spotify | iTunes | Soundcloud | SalesQualia.com

 

Thanks so much for listening! Tell a friend or ten about The Startup Selling Show, and please leave a review wherever you’re listening to the show.

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