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Startup Selling: Talking Sales with Scott Sambucci

Over the past twenty years, I’ve led three Silicon Valley startups to their first customers and revenue, and sold everything from financial data, enterprise software, and vaporware to cabinet doors, amusement park daily programs, and “would you like fries with that…?” My customers have included the largest financial institutions in the world, top US Universities, cabinet door makers and people that eat at Applebees and go to amusement parks... I’ve learned a lot, and made a few, ahem, well… a lot, of mistakes. Here in The Sales Podcast with Scott Sambucci, I share the lessons learned from my past two decades of selling. In each episode, I discuss a specific topic in selling and sales strategy like how to find new prospective customers, how to manage leads, how to run an effective sales meeting, uncovering customer needs, and developing pricing strategies. Episodes are a mix of guest interviews, observations from the field, and sales techniques that I’m using every single day. And people that care about such things, I’ve written two books, been a TEDx Speaker, been featured on CNBC, The Financial Times and NPR. Oh… I’m also a husband, a dad, and a three-time Ironman triathlete. Build your sales process so that you can have the company you imagine. The Sales Podcast with Scott Sambucci will help you get there.
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Now displaying: Page 1
Dec 15, 2020

In this episode of the Startup Selling Podcast, I was interviewed by Tom Pisello.

 

Known as the ROI Guy, Tom is the host of the EVOLVERS podcast series, author of the book Evolved Selling, founder of the Evolved Selling Institute, and Chief Evangelist for sales enablement platform provider Mediafly.  

 

Tom is a successful serial entrepreneur, founder of several firms focused on business value sales and marketing, and a Gartner veteran.

 

Some of the key topics that we discussed in this episode are:

 

  • The linkage of ultra running with running a startup.
  • Lessons from the trail and applying it to selling.
  • Challenges in the marketplace in a post-COVID world.
  • Shifts in the selling environment.
  • Paying attention to your internal economy.
  • Changes and ways you can think about measurements and sales forecasting.
  • The importance of sorting versus selling in your prospecting and outbound.
  • Keeping control of your sales process.

 

Link & Resources: 

 

Tom Pisello on LinkedIn: www.linkedin.com/in/tompisello

 

The Evolved Selling institute: www.evolvedselling.com

 

Evolved Selling Book: www.evolvedselling.com/evolved-selling-book

 

Evolvers Podcast: open.spotify.com/show/2K9MRd11NQuIitXsoCKbYX

 

Evolved Selling Institute on LinkedIn:

www.linkedin.com/company/evolved-selling-institute/?viewAsMember=true

 

 

Listen & subscribe to The Startup Selling Show here:

BluBrry | Deezer | Amazon | Stitcher | Spotify | iTunes | Soundcloud | SalesQualia

 

Thanks so much for listening! Tell a friend or ten about The Startup Selling Show, and please leave a review wherever you’re listening to the show.

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