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Startup Selling: Talking Sales with Scott Sambucci

Over the past twenty years, I’ve led three Silicon Valley startups to their first customers and revenue, and sold everything from financial data, enterprise software, and vaporware to cabinet doors, amusement park daily programs, and “would you like fries with that…?” My customers have included the largest financial institutions in the world, top US Universities, cabinet door makers and people that eat at Applebees and go to amusement parks... I’ve learned a lot, and made a few, ahem, well… a lot, of mistakes. Here in The Sales Podcast with Scott Sambucci, I share the lessons learned from my past two decades of selling. In each episode, I discuss a specific topic in selling and sales strategy like how to find new prospective customers, how to manage leads, how to run an effective sales meeting, uncovering customer needs, and developing pricing strategies. Episodes are a mix of guest interviews, observations from the field, and sales techniques that I’m using every single day. And people that care about such things, I’ve written two books, been a TEDx Speaker, been featured on CNBC, The Financial Times and NPR. Oh… I’m also a husband, a dad, and a three-time Ironman triathlete. Build your sales process so that you can have the company you imagine. The Sales Podcast with Scott Sambucci will help you get there.
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Startup Selling: Talking Sales with Scott Sambucci
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Now displaying: Page 1
Mar 22, 2024

In this episode, Scott emphasizes the universal importance of resilience, offering three essential steps: commitment, control, and challenge. He shares a personal story of resilience during a demanding training run, illustrating the power of perseverance in overcoming obstacles. Customer needs revolve around persisting with business efforts, including prospecting and maintaining focus amid distractions. Budget considerations stress the ongoing necessity of consistent prospecting efforts in business operations. Scott introduces strategies for building resilience, such as leveraging past experiences and setting aside dedicated time for prospecting. Overall, the episode provides actionable insights for cultivating resilience in both personal and professional spheres, empowering listeners to overcome challenges and achieve their goals.



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